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VIDEO STRATEGY

FAILING TO PLAN IS PLANNING TO FAIL

-Alan Lakein

"I NEED A VIDEO"

Really, most businesses need to solve a problem.
Zeroing in on that problem helps us devise the ideal strategy for you.

The problems we help customers solve the most often:
•Getting More Clients or Sales
•Training Their Employees
•Building Lifelong Customer Relationships
Out of the box

Be Strategic

•Marketers who use videos grow revenue 49% faster than those that don’t.

•Videos in emails increase click-through rates 200-300%.

•Video boosts traffic from search engines by 157%. 

What Makes Jacob LE Video Different?

CREATING ONE VIDEO FOR ONE SOCIAL MEDIA PLATFORM NO LONGER WORKS

One client wanted to create a video to throw up on Facebook. We pinpointed that a web video was actually the highest priority, but by writing strategically we created videos for:
•Their web page
•Their Instagram
•Their E-mail signature
•Their Facebook Page
•Their Instagram Story
•Their Facebook Banner

All for the same budget they had wanted for one Facebook video initially

The Times They Are A-Changin'

social-instagram-new-circle-512

In 2016, Instagram...

  • CHANGED THEIR ALGORITHM
  • LAUNCHED NEW BUSINESS TOOLS
  • LAUNCHED INSTAGRAM STORIES
  • STARTED HOSTING LIVE VIDEOS
  • SWITCHED FROM 15 SECOND VIDEOS TO 60 SECOND VIDEOS

That's on 1 platform in 1 year

Every one of those changes should lead to an adjustment in strategy

We're constantly up to date on what tools and techniques are available on each platform & channel (so you don't have to be).

Get a Personalized Action Plan

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how to use video to grow your denver business

Who's this course for?

•Small to medium sized businesses •Digital marketing companies •Entrepreneurs

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